OOH (옥외) 디스플레이 Channel OOH/DOOH Vertical 커머스 Pricing 정액제 A Ready verified

EDN Plus

SPARKPLUS · 스파크플러스

🧠 Use in Media Mix 📄 .md

💰 Pricing

Unit Price: 8,000,000 KRW (for 1 month, VAT separate). Possible from short-term campaigns under 1 month to long-term annual executions of 1 year or more.

Minimum Budget: 8000000

Review note

Needs additional review across pricing, targeting, and source quality.

🧭 Taxonomy

Subtype 디스플레이

Channel OOH/DOOH

Vertical 커머스

Pricing 정액제

📡 Media Info

Publisher SPARKPLUS

Media 스파크플러스

Media Type OOH (옥외) · 디스플레이

Pricing Model 정액제

📋 Description

Spark Plus is a premier-grade office brand operating a total of 41 branches in key areas of Seoul and Bundang. It is an effective offline advertising medium used by approximately 20,000 members and visitors monthly. High-impact advertising can be executed through digital signage (up to 65 inches) installed in major common areas such as lounges and elevator halls where members gather the most, enabling repeated exposure to high-purchasing-power target groups such as affluent 30s-40s office workers and TAMI (Technology, Advertising, Media, Information) industry professionals. This is a network advertising product where ads are exposed through approximately 400 or more partner channels, including major domestic news outlets, broadcasters, and community sites. By comprehensively analyzing user-visited sites/categories/products, etc., optimal ads can be exposed to users relevant to the advertiser's campaign. Targeting types include user targeting, product retargeting, and site retargeting, with ad formats being shopping box type and banner type.

🎯 Targeting

Geographic Targeting: Selectable from 41 branches by region: Seoul (GBD, YBD, CBD), Gyeonggi (Bundang, Seongsu, Hongdae, etc.). Demographics: Affluent 30s-40s office workers, TAMI (Technology, Advertising, Media, Information) industry professionals. Industry Targeting: B2B, B2C, B2E office-tailored.

👥 Audience

주요 이용자: 오피스 입주 멤버 및 방문객 월 약 20,000명. 연령대: 2050 (20대~50대), 50% 이상이 3040 직장인. 성별 비율: 문서에 명시된 수치 없음. 업종: 기술, 광고, 미디어, 정보(IT) 중심의 TAMI 기업 다수 입주. 특성: 콘텐츠 소비량 많고, 트렌드에 민감하며, 구매력 높음.

📍 Placement

스파크플러스 오피스 내 라운지, 엘리베이터 홀 등 주요 공용공간에 설치된 디지털 사이니지.

📊 KPI Metrics

송출 시간: 일 13시간 (08:00~21:00). 송출 횟수: 기기당 일 100회 이상.

📐 Ad Specs

소재 규격: 가로형(1920*1080) 또는 세로형(1080*1920). 영상 길이: 15초. 파일 형식: MP4. 파일 크기: 최대 25MB. 프레임: 30P. 설치 공간에 따라 가로형 또는 세로형 디스플레이가 설치되어 있어 사이즈별 소재 제작이 필요합니다.

💰 Minimum Budget Details

단가: 8,000,000원 (1개월 기준, VAT별도). 1개월 미만 단기 캠페인부터 1년 이상 장기 연간 집행까지 가능합니다.

🏷️ Tags

애드네트워크 오피스광고 디지털사이니지 OOH 오프라인마케팅 B2B광고 고소득타겟 스파크플러스 프리미엄매체

Connected hubs for this product

SPARKPLUS OOH/DOOH 커머스 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from SPARKPLUS is mainly reviewed in a OOH/DOOH context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is Unit Price: 8,000,000 KRW (for 1 month, VAT separate). Possible from short-term campaigns under 1 month to long-term annual executions of 1 year or more.. The minimum budget reference is 8000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: Geographic Targeting: Selectable from 41 branches by region: Seoul (GBD, YBD, CBD), Gyeonggi (Bundang, Seongsu, Hongdae…. Then review audience: 주요 이용자: 오피스 입주 멤버 및 방문객 월 약 20,000명. 연령대: 2050 (20대~50대), 50% 이상이 3040 직장인. 성별 비율: 문서에 명시된 수치 없음. 업종: 기술, 광고, 미디어, 정보(I…. Placement context: 스파크플러스 오피스 내 라운지, 엘리베이터 홀 등 주요 공용공간에 설치된 디지털 사이니지..