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OOH (옥외) 시내버스 Channel OOH/DOOH A Ready verified

Nasmedia City Bus Exterior Advertising

전국버스운송사업조합, 매체대행사 · 버스와이드/외부광고

💰 Pricing
1 million to 1.7 million KRW per unit per month depending on route grade (SSA~B) (Negotiable based on quantity/duration)
Minimum Budget: 1000000
Review note
  • Needs additional review across pricing, targeting, and source quality.
🧭 Taxonomy
Subtype 시내버스
Channel OOH/DOOH

📡 Media Info

Media 버스와이드/외부광고
Media Type OOH (옥외) · 시내버스
Pricing Model 노선 등급 및 집행 대수별 월단가

📋 Description

Advertising attached in a wrapping format to the exterior of operating Seoul/Metropolitan area city buses (trunk, branch, etc.). As it continuously runs on designated routes, it acts as a 'moving billboard' covering a wide area with high repetitive exposure.

🎯 Targeting

Bus route destinations (specific routes including key downtown areas, residential areas, hagwon-ga)

👥 Audience

지정 노선 주행 구역의 전 시민(보행자, 운전자)

📍 Placement

시내/광역 버스 차량 외부 좌/우측 및 후면

📊 KPI Metrics

도로 위 운전자 보행자 대상 넓은 커버리지 및 반복 도달

📐 Ad Specs

차도면, 인도면, 서울사랑면, 후면 기본 1세트 인쇄 래핑

💰 Minimum Budget Details

최소 집행 대수 단위 (통상 5대 이상 권장, 수백만 원 대)

🏷️ Tags

OOH 시내버스 이동매체 광역타겟팅 버스외부

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Frequently asked questions

What kind of campaign is this product suited for?

This product from 전국버스운송사업조합, 매체대행사 is mainly reviewed in a OOH/DOOH context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is 1 million to 1.7 million KRW per unit per month depending on route grade (SSA~B) (Negotiable based on quantity/duration). The minimum budget reference is 1000000, and the source check date is 2026-04-11.

Which targeting and placements matter most?

Start with targeting: Bus route destinations (specific routes including key downtown areas, residential areas, hagwon-ga). Then review audience: 지정 노선 주행 구역의 전 시민(보행자, 운전자). Placement context: 시내/광역 버스 차량 외부 좌/우측 및 후면.

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