← Back to search results
디지털 동영상 Channel 동영상/OTT Vertical 범용플랫폼 Pricing 하이브리드 A Ready verified

Programmatic Advertising - DV360 (Korea)

Google · Display & Video 360

🧠 Use in Media Mix 📄 .md
💰 Pricing
CPM 1,000~5,000 KRW (varies by inventory/target)
Minimum Budget: 5000000
Review note
  • 오디언스 근거가 부족합니다.
🧭 Taxonomy
Subtype 동영상
Channel 동영상/OTT
Vertical 범용플랫폼
Pricing 하이브리드

📡 Media Info

Publisher Google
Media Display & Video 360
Media Type 디지털 · 동영상
Pricing Model CPM

📋 Description

Programmatic buying via Google DV360. Real-time bidding for inventory on major Korean media outlets (Chosun Ilbo, JoongAng Ilbo, Nate, etc.). Efficient execution based on optimization algorithms.

🎯 Targeting

1st/3rd party data, contextual targeting, retargeting, lookalike segments

📊 KPI Metrics

viewability, CTR, CPA, ROAS

📐 Ad Specs

배너: 300x250, 728x90 등 IAB 표준 / VA: VAST 태그

💰 Minimum Budget Details

월 500만원~

⚠️ Limitations

  • 오디언스 근거가 부족합니다.
  • 노출 위치 정보가 부족합니다.

🏷️ Tags

디지털 프로그래매틱 RTB DV360 배너 퍼포먼스

Connected hubs for this product

Google 동영상/OTT 범용플랫폼 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from Google is mainly reviewed in a 동영상/OTT context. Current review note: 오디언스 근거가 부족합니다.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is CPM 1,000~5,000 KRW (varies by inventory/target). The minimum budget reference is 5000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: 1st/3rd party data, contextual targeting, retargeting, lookalike segments. Then review audience: No description. Placement context: No description.

Related products worth reviewing