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TV 지상파/토막 Channel TV Pricing CPRP A Ready verified

SBS TV Program CM (15 sec/30 sec)

SBS · SBS TV (지상파)

🧠 Use in Media Mix 📄 .md
💰 Pricing
15 sec CPRP approx. 5~7 million KRW (varies by program/time slot)
Minimum Budget: 100000000
Review note
  • 오디언스 근거가 부족합니다.
🧭 Taxonomy
Subtype 지상파/토막
Channel TV
Pricing CPRP

📡 Media Info

Publisher SBS
Media SBS TV (지상파)
Media Type TV · 지상파/토막
Pricing Model CPP/CPRP

📋 Description

TV CF aired before, after, or during SBS terrestrial programs. Mass media capable of reaching the entire nation. Maximizes advertising effectiveness based on high-viewership programs during prime time (8-11 PM).

🎯 Targeting

Program genre, time slot, day of the week (indirect targeting of viewer demographics)

📊 KPI Metrics

GRP, 도달률(Reach), 시청률, 광고 인지도

📐 Ad Specs

15초/30초/60초 CF / HD 1920x1080 / KOBACO 심의 필요

💰 Minimum Budget Details

캠페인 기준 약 1억원~

⚠️ Limitations

  • 오디언스 근거가 부족합니다.
  • 노출 위치 정보가 부족합니다.

🏷️ Tags

TV 지상파 매스미디어 브랜딩 SBS

Connected hubs for this product

SBS TV Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from SBS is mainly reviewed in a TV context. Current review note: 오디언스 근거가 부족합니다.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is 15 sec CPRP approx. 5~7 million KRW (varies by program/time slot). The minimum budget reference is 100000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: Program genre, time slot, day of the week (indirect targeting of viewer demographics). Then review audience: No description. Placement context: No description.

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KBS 2026-03-24

KBS2 토막광고 15초 (전체 시간대)

A Ready verified Channel TV

KBS2 프로그램 사이에 편성되는 토막광고(SB) 15초. 시간대별 단가 차등 적용. SA급 프로그램 기준 일반CM과 동등 밸류. 보너스 구성에 활용 가능. KOBACO 공시 단가표에 의거 시간대/시급별 과금.

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