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디지털 디스플레이 Channel 디스플레이 Pricing 하이브리드 A Ready verified

AhnLab V3

(주)안랩 · AhnLab V3 Lite

🧠 Use in Media Mix 📄 .md

💰 Pricing

CPM 2,000 KRW (same for V3 Main Banner and V3 Slide Up)

Minimum Budget: 3000000

Review note

Needs additional review across pricing, targeting, and source quality.

🧭 Taxonomy

Subtype 디스플레이

Channel 디스플레이

Pricing 하이브리드

📡 Media Info

Publisher (주)안랩

Media AhnLab V3 Lite

Media Type 디지털 · 디스플레이

Pricing Model CPM

📋 Description

AhnLab Display AD is a digital display advertising product that exposes ads through V3 Lite, which has the largest user base among domestic antivirus programs. It has been provided for free since 2008, earning high user trust, and this trust translating into increased advertising effectiveness is its main advantage. Main users are males in their mid-20s to early 40s and females in their late 20s to late 30s, with traffic concentrated according to the daily patterns of office workers and homemakers. - V3 Slide-up Banner, No. 1 in domestic security solutions, is a DA advertising medium with high attention and good readability. - High coverage and CTR lead to high advertising efficiency.

🎯 Targeting

No explicit mention of targeting options, but analysis of user status suggests time slot targeting is possible based on: Male (65%)/Female (35%) gender ratio, age groups of males mid-20s to early 40s and females late 20s to late 30s, commute/lunch/after-work time slots (8-9 AM, 1-2 PM, 6 PM), homemaker time slot (10 AM-12 PM), teenager time slot (3-4 PM).

👥 Audience

총 설치 사용자(Install User) 15,000,000명. 성별: 남성 65%, 여성 35%. 연령: 남성 20대 중반~40대 초반, 여성 20대 후반~30대 후반. 월간 노출량: V3 메인배너 30,000,000 Impression, V3 Slide Up 200,000,000 Impression.

📍 Placement

V3 메인배너: V3 Lite 프로그램 사용 시 메인 화면에 고정 노출. V3 Slide Up: PC 부팅 15분 후 우측 하단 트레이 영역에서 토스트 팝업 형태로 노출되는 독립적인 지면.

📊 KPI Metrics

CTR (V3 메인배너 평균 0.2%, V3 Slide Up 평균 1.1%, 문서 내 'AhnLab V3 Lite DA' 대비 'E'사 DA' 비교 그래프에서 평균 CTR 1.4% 참조 가능), 도달률 (국내 인터넷 인구 10명 중 3명)

📐 Ad Specs

V3 메인배너: 크기 970x90 픽셀, 형식 jpg/gif/png, 용량 500KB 이하, Flash 미지원. V3 Slide Up: 크기 300x250 픽셀, 형식 jpg/gif/png, 용량 100KB 이하.

💰 Minimum Budget Details

3,000,000원 (V3 메인배너, V3 Slide Up 동일)

🏷️ Tags

백신프로그램 디스플레이광고 PC광고 고신뢰도매체 대형커버리지 직장인타겟 CPM 토스트광고

Connected hubs for this product

(주)안랩 디스플레이 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from (주)안랩 is mainly reviewed in a 디스플레이 context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is CPM 2,000 KRW (same for V3 Main Banner and V3 Slide Up). The minimum budget reference is 3000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: No explicit mention of targeting options, but analysis of user status suggests time slot targeting is possible based on…. Then review audience: 총 설치 사용자(Install User) 15,000,000명. 성별: 남성 65%, 여성 35%. 연령: 남성 20대 중반~40대 초반, 여성 20대 후반~30대 후반. 월간 노출량: V3 메인배너 30,000,…. Placement context: V3 메인배너: V3 Lite 프로그램 사용 시 메인 화면에 고정 노출. V3 Slide Up: PC 부팅 15분 후 우측 하단 트레이 영역에서 토스트 팝업 형태로 노출되는 독립적인 지면..