디지털 네이티브 Channel 리테일미디어 Vertical 커머스 Pricing 하이브리드 A Ready verified

ACE Trader

NHN ACE · ACE Trader

🧠 Use in Media Mix 📄 .md

💰 Pricing

Minimum CPC unit price: PC 200 KRW, Mobile Web 100 KRW, Mobile App Banner 80 KRW, Mobile App Interstitial 150 KRW. Campaign-based daily minimum budget 10,000 KRW (VAT separate).

Minimum Budget: 10000

Review note

Needs additional review across pricing, targeting, and source quality.

🧭 Taxonomy

Subtype 네이티브

Channel 리테일미디어

Vertical 커머스

Pricing 하이브리드

📡 Media Info

Publisher NHN ACE

Media ACE Trader

Media Type 디지털 · 네이티브

Pricing Model CPC

📋 Description

A data-based integrated digital advertising platform provided by NHN ACE. It possesses DMP, DSP, and ADX, enabling sophisticated targeting using premium big data (web/app usage information, search keywords, commerce information, etc.) from NHN affiliates and partners. It provides display and native advertising across all channels: PC web, mobile web, and mobile apps (Android/iOS), and supports efficient ad execution on high-quality media through the PQS (Publisher Quality Score) method. Through partnerships with various domestic and international DSPs, portals, media outlets, shopping sites, communities, personal media, and ad networks by category, it secures quality traffic. It provides various targeting methods and ad operation methods such as retargeting, interest targeting, and contextual targeting, offering convenience in ad execution. Through machine learning-based bidding/exposure logic, Max CPC is differentially applied according to ROAS performance per media...

🎯 Targeting

Custom targeting (Search/Visit users, Gender/Age/Marital Status, Industry conversion prediction model, Persona (Profile), Region, Ad response targeting, Online purchasing power, Other combinations), Interest targeting (over 170 categories), Similar user targeting (Lookalike Modeling), ADID/IDFA targeting, Retargeting (Utilizing up to 60-day audience, includes conversion prediction user combination/expansion function), App category targeting (78 detailed categories), Demographic targeting (Gender, Age group). OS (iOS, Android) targeting, Day of week/Time slot targeting, User-level exposure/click frequency setting possible.

👥 Audience

국내 80% 유저 커버리지. 월 250억 PV. 웹 1억 8천만 쿠키, 앱 6,800만 ADID 데이터 보유. 성별 예측 정확도 91.9%, 연령대 예측 정확도 87.9%.

📍 Placement

PC Web, Mobile Web, Mobile App 내 광고 슬롯. 약 1만여 개 웹/앱 네트워크를 통한 노출. 성인사이트, 정치성향 사이트, 저작권 이슈 사이트 등 유해 매체 제외.

📊 KPI Metrics

CTR, CVR, ROAS, CPA, 전환. Post back 연동을 통한 효과 분석 및 최적화 지원.

📐 Ad Specs

디스플레이 광고(Image Banner, Dynamic Banner), 네이티브 광고. 소재는 한 번에 최대 20개 업로드 가능, 한 그룹 내 업로드 개수 제한 없음. 다이나믹 배너는 리타겟팅 전용으로 EP URL 제작 필요. 구체적인 이미지 사이즈, 동영상 길이, 파일 형식, 용량 제한은 제작가이드에 별도 명시됨.

💰 Minimum Budget Details

캠페인 기준 일 10,000원 (VAT 별도)

🏷️ Tags

애드네트워크 dsp DMP 데이터기반광고 타겟팅 디지털광고플랫폼 리타겟팅 모바일광고 퍼포먼스광고 NHN

Connected hubs for this product

NHN ACE 리테일미디어 커머스 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from NHN ACE is mainly reviewed in a 리테일미디어 context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is Minimum CPC unit price: PC 200 KRW, Mobile Web 100 KRW, Mobile App Banner 80 KRW, Mobile App Interstitial 150 KRW. Campaign-based daily minimum budget 10,000 KRW (VAT separate).. The minimum budget reference is 10000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: Custom targeting (Search/Visit users, Gender/Age/Marital Status, Industry conversion prediction model, Persona (Profile…. Then review audience: 국내 80% 유저 커버리지. 월 250억 PV. 웹 1억 8천만 쿠키, 앱 6,800만 ADID 데이터 보유. 성별 예측 정확도 91.9%, 연령대 예측 정확도 87.9%.. Placement context: PC Web, Mobile Web, Mobile App 내 광고 슬롯. 약 1만여 개 웹/앱 네트워크를 통한 노출. 성인사이트, 정치성향 사이트, 저작권 이슈 사이트 등 유해 매체 제외..