디지털 디스플레이 Channel 디스플레이 Vertical 뷰티 Pricing 하이브리드 A Ready verified

KREAM DA

🧠 Use in Media Mix 📄 .md

💰 Pricing

Splash: 1 slot (1 day) 200,000 KRW, minimum 5-day execution 1,000,000 KRW. Start Pop-up: 1 slot (1 day) 800,000 KRW, minimum 2-day execution 1,600,000 KRW. Bottom Banner: 1 slot (1 day) 300,000 KRW, minimum 4-day execution 1,200,000 KRW. Exit Pop-up: 1 slot (7 days) 250,000 KRW, minimum 7-day execution 250,000 KRW. Package A (Splash + Start Pop-up): Per slot 1,000,000 KRW → 900,000 KRW, minimum 2 days 1,800,000 KRW. Package B (Splash + Start Pop-up + Bottom Banner): Per slot 1,300,000 KRW → 1,000,000 KRW, minimum 2 days 2,000,000 KRW. Agency commission: Repsa 30%, Agency 20%.

Minimum Budget: 1000000

Review note

Needs additional review across pricing, targeting, and source quality.

🧭 Taxonomy

Subtype 디스플레이

Channel 디스플레이

Vertical 뷰티

Pricing 하이브리드

📡 Media Info

Publisher NASMEDIA Co., LTD.

Media 봄 캘린더

Media Type 디지털 · 디스플레이

Pricing Model 구좌제

📋 Description

Bom Calendar is a health and daily management mobile app for women in their teens to 30s, showing high user loyalty. Through advertising products exposed in various in-app locations (immediately after launch, bottom, upon exit), brand messages can be naturally imprinted, or traffic and conversions can be induced. The main users are women in their teens to 30s, making it suitable for advertising related products such as menstrual products, beauty, fashion, health functional foods, and women's insurance. Hello, I am the KREAM product manager. Thank you for your great interest in KREAM advertising products. To facilitate smoother ad execution, the existing CPT product is scheduled to be changed to a CPM product. Please refer to the details below.

🎯 Targeting

No targeting options are specified in the document. (However, considering the service's core users are women in their teens to 30s, direct ad targeting settings are not mentioned in the document.)

👥 Audience

핵심 사용자: 10~30대 여성. 성비: 여성 93%, 남성 7%. MAU: 52만 명, WAU: 34만 명, DAU: 8만 명. 사용 연령대: 18-24세 51%, 25-34세 38%, 35-44세 10%, 45-54세 1% (차트 기준).

📍 Placement

스플래시: 앱 실행 직후 화면. 시작 팝업: 앱 실행 직후 화면. 하단 배너: 앱 내 모든 화면의 하단. 종료 팝업: 앱 종료 시 팝업 형태로 전면 노출 (안드로이드 디바이스 한정).

📊 KPI Metrics

CTR: 시작 팝업 1.2%, 하단 배너 0.25%, 종료 팝업 0.75%. CPM: 스플래시 2,222원, 시작 팝업 10,000원, 하단 배너 1,667원, 종료 팝업 9,158원. CPC: 시작 팝업 1,000원, 하단 배너 667원, 종료 팝업 1,221원.

📐 Ad Specs

스플래시: 744 x 494px, JPG/PNG, 1MB 미만. 시작 팝업: 1200 x 1600px, JPG/PNG, 1MB 미만. 하단 배너: 1280 x 120px, JPG/PNG, 1MB 미만. 종료 팝업: 1200 x 1600px, JPG/PNG, 1MB 미만.

💰 Minimum Budget Details

스플래시 100만 원(5일), 시작 팝업 160만 원(2일), 하단 배너 120만 원(4일), 종료 팝업 25만 원(7일), 패키지A 180만 원(2일), 패키지B 200만 원(2일)

🏷️ Tags

광고_플랫폼 대학생_타겟을_만나보세요! 배너광고 여성 타겟 모바일 앱 광고 건강 관리 생리 주기 인앱 배너 팝업 광고 CPP 구좌제

Connected hubs for this product

NASMEDIA Co., LTD. 디스플레이 뷰티 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from NASMEDIA Co., LTD. is mainly reviewed in a 디스플레이 context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is Splash: 1 slot (1 day) 200,000 KRW, minimum 5-day execution 1,000,000 KRW. Start Pop-up: 1 slot (1 day) 800,000 KRW, minimum 2-day execution 1,600,000 KRW. Bottom Banner: 1 slot (1 day) 300,000 KRW, minimum 4-day execution 1,200,000 KRW. Exit Pop-up: 1 slot (7 days) 250,000 KRW, minimum 7-day execution 250,000 KRW. Package A (Splash + Start Pop-up): Per slot 1,000,000 KRW → 900,000 KRW, minimum 2 days 1,800,000 KRW. Package B (Splash + Start Pop-up + Bottom Banner): Per slot 1,300,000 KRW → 1,000,000 KRW, minimum 2 days 2,000,000 KRW. Agency commission: Repsa 30%, Agency 20%.. The minimum budget reference is 1000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: No targeting options are specified in the document. (However, considering the service's core users are women in their t…. Then review audience: 핵심 사용자: 10~30대 여성. 성비: 여성 93%, 남성 7%. MAU: 52만 명, WAU: 34만 명, DAU: 8만 명. 사용 연령대: 18-24세 51%, 25-34세 38%, 35-44세 10%, 45…. Placement context: 스플래시: 앱 실행 직후 화면. 시작 팝업: 앱 실행 직후 화면. 하단 배너: 앱 내 모든 화면의 하단. 종료 팝업: 앱 종료 시 팝업 형태로 전면 노출 (안드로이드 디바이스 한정)..