Kakao KakaoTalk Channel Message Ad
카카오 · 카카오모먼트
- Needs additional review across pricing, targeting, and source quality.
📡 Media Info
📋 Description
A direct messaging ad that sends notification/friend talk messages directly to KakaoTalk Channel subscribers or a target audience. Used for driving channel subscriptions, promotion announcements, coupon distribution, and event participation. Reaches directly into KakaoTalk chat rooms, achieving high view and click-through rates.
🎯 Targeting
KakaoTalk Channel subscribers, targeting based on gender/age/region/interests, CRM integration
👥 Audience
카카오톡 채널 구독자 기반, MAU 4,700만+ 중 타겟 오디언스
📍 Placement
카카오톡 채팅 목록 (알림톡/친구톡 형태)
📊 KPI Metrics
열람률 50~80%, 클릭률 5~15%, 전환율, 채널 추가 수
📐 Ad Specs
텍스트+이미지+버튼 조합, 와이드 이미지형, 캐러셀형 등
💰 Minimum Budget Details
최소 발송 건수 1,000건~
🏷️ Tags
Connected hubs for this product
Frequently asked questions
What kind of campaign is this product suited for?
This product from 카카오 is mainly reviewed in a 메시징 context. Current review note: Needs additional review across pricing, targeting, and source quality.
How do I confirm pricing and minimum budget?
The public pricing text currently shown is Per message 15~30 KRW (Friend Talk), Notification Talk 8~15 KRW per message. The minimum budget reference is 15, and the source check date is 2026-03-24.
Which targeting and placements matter most?
Start with targeting: KakaoTalk Channel subscribers, targeting based on gender/age/region/interests, CRM integration. Then review audience: 카카오톡 채널 구독자 기반, MAU 4,700만+ 중 타겟 오디언스. Placement context: 카카오톡 채팅 목록 (알림톡/친구톡 형태).
Related products worth reviewing
Kakao Biz Board
Native ads displayed at the top of the KakaoTalk chat tab. Large-scale reach based on 47 million MAU. Supports various creatives like images, videos, and carousels.
IDN DSP
A platform for executing and operating Kakao's brand search ads. Can be registered and operated with an agency marketer account, and execution is possible only if registered as an
KakaoTalk Bottom Banner
A banner ad displayed at the bottom of the messenger window when KakaoTalk PC is active. Ad creatives rotate at 60-second intervals while the messenger window is active, with 20 sl
Kakao Bizboard Performance (CPC)
A performance-based ad exposed as a native banner at the top of the KakaoTalk chat tab. Also exposed across all Kakao services like KakaoTalk, KakaoPage, KakaoBus, KakaoNavi, Kakao