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디지털 디스플레이 Channel 디스플레이 Vertical 범용플랫폼 Pricing 하이브리드 A Ready verified

Kakao BizBoard Guaranteed CPT (Friends Tab)

카카오 · 카카오모먼트

💰 Pricing
From 5.5 million KRW (weekdays/holidays, varies by time slot)
Minimum Budget: 5500000
Review note
  • Needs additional review across pricing, targeting, and source quality.
🧭 Taxonomy
Subtype 디스플레이
Channel 디스플레이
Vertical 범용플랫폼
Pricing 하이브리드

📡 Media Info

Publisher 카카오
Media 카카오모먼트
Media Type 디지털 · 디스플레이
Pricing Model CPT

📋 Description

A guaranteed premium ad exclusively exposed at the very top of the KakaoTalk Friends tab for 2 hours (4 hours overnight). Limited to 10 slots per day, it ensures broad reach and branding impact. Applies relaxed creative guidelines compared to general performance formats, such as Motion BizBoard and Custom BizBoard. Ideal for major launch/promotion campaigns.

🎯 Targeting

Targeting not available — Mass reach to all KakaoTalk users

👥 Audience

카카오톡 전체 사용자 대상 (MAU 4,700만+). 브랜딩/인지도 캠페인용

📍 Placement

카카오톡 친구 탭 최상단 (2시간 독점, 심야 4시간)

📊 KPI Metrics

도달 수, 노출 수, 인지도 상승률, 브랜드 리프트

📐 Ad Specs

모션 비즈보드, 커스텀 비즈보드, 일반 비즈보드. 일반 성과형 대비 완화된 이미지 가이드

💰 Minimum Budget Details

1구좌 550만원~

🏷️ Tags

카카오 비즈보드 CPT 보장형 브랜딩 카카오톡 프리미엄

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Frequently asked questions

What kind of campaign is this product suited for?

This product from 카카오 is mainly reviewed in a 디스플레이 context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is From 5.5 million KRW (weekdays/holidays, varies by time slot). The minimum budget reference is 5500000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: Targeting not available — Mass reach to all KakaoTalk users. Then review audience: 카카오톡 전체 사용자 대상 (MAU 4,700만+). 브랜딩/인지도 캠페인용. Placement context: 카카오톡 친구 탭 최상단 (2시간 독점, 심야 4시간).

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