디지털 소셜 Channel 메시징 Vertical 뷰티 Pricing 하이브리드 A Ready verified

Wadiz

🧠 Use in Media Mix 📄 .md

💰 Pricing

Package A (Under 10 million KRW): Total list price 27,500,000 KRW (VAT excluded) with a promotional discount rate of 64% applied, final proposed price 10,000,000 KRW (VAT excluded). Composition: Pre-reservation Service Beta (5,000,000 KRW -> 2,000,000 KRW), App Push 200k 3 times (12,000,000 KRW -> 3,000,000 KRW), App Intro Screen 2 days (2,000,000 KRW -> 500,000 KRW), App Main Popup 3 times (2,000,000 KRW -> 500,000 KRW), Main Content for entire execution period (3,000,000 KRW -> 2,400,000 KRW), Targeted Advertising (meta) 3 times (1,600,000 KRW -> 1,600,000 KRW), 'Open Soon' Package one week (900,000 KRW -> Free), Search Bar Ad (1,000,000 KRW -> Free). Package B (Under 5 million KRW): Total list price 17,000,000 KRW (VAT excluded) with a promotional discount rate of 71% applied, final proposed price 5,000,000 KRW (VAT excluded). Composition: Pre-reservation Service Beta (5,000,000 KRW -> 2,000,000 KRW), App Push 200k 3 times (12,000,000 KRW -> 3,000,000 KRW), App Intro Screen 2 days (2,000,000 KRW -> 500,000 KRW), App Main Popup 3 times (2,000,000 KRW -> 500,000 KRW). *Minimum execution period of 7 days or more recommended. Prices are based on VAT excluded.

Minimum Budget: 5000000

Review note

Needs additional review across pricing, targeting, and source quality.

🧭 Taxonomy

Subtype 소셜

Channel 메시징

Vertical 뷰티

Pricing 하이브리드

📡 Media Info

Publisher 와디즈

Media 와디즈

Media Type 디지털 · 소셜

Pricing Model 정액제

📋 Description

Wadiz is a crowdfunding platform optimized for launching new products/services/content, with active high-purchasing-power early adopter supporters (customers). This 'Pre-reservation Service' is an integrated business service that can recruit pre-reservations (leads) for various purposes such as new product launch pre-orders, first-come-first-served event participation, and new service trial application. Utilizing Wadiz's high-engagement users and search, social/community functions, it aims for brand awareness increase, lead generation, viral effects, and cost-effective efficiency. The Wadiz Pre-reservation Service is an advertising product that allows brand companies to collect only pre-notification applicants without running a funding campaign when launching a new product. Since Wadiz has many early adopter users, it can elicit high responses during new product launch promotions. It is also possible to send outbound links to brand sites via notification messages to pre-notification applicants.

🎯 Targeting

Targeting based on user data held by Wadiz (direct targeting and lookalike targeting). The main target is high-purchasing-power 20s-40s early adopters. Data available by age (18-34 41%, 35-44 27%, 44-54 20%, 55-64 9%, 65+), gender (Male 57%, Female 43%). Targeting possible based on interests (categories like tech, fashion, food, beauty, home living) and behavioral data (search keywords, community activity). Reach pool expansion to external media possible through targeted advertising (meta).

👥 Audience

월간 방문자 수 1,000만 명 이상, 회원 수 630만 명 이상의 얼리어답터. 새롭고 참신한 것을 추구하며 먼저 경험하려는 성향. 연령대: 18-34세 41%, 35-44세 27%, 44-54세 20%. 성별: 남성 57%, 여성 43%. 월별 2,000개 이상의 신규 프로젝트에 참여하는 고관여 유저.

📍 Placement

앱 인트로 화면(브랜드 로고 노출), 앱 메인 팝업, 앱 메인 퀵메뉴, 메인 콘텐츠(모바일 메인 홈 상단 롤링), 오픈예정 패키지(오픈예정 페이지 내 홈배너/리스트 상단), 검색 창 광고(최상단 검색창 내 노출 및 검색결과 노출), 앱 푸시, 타겟 광고(meta), 사전 예약 전용 상세페이지(스토리), 새소식, 커뮤니티.

📊 KPI Metrics

알림신청 건수, 알림신청 건당 CPA (Cost Per Acquisition), CPM (Cost Per Mille), CPC (Cost Per Click). 사례 기준 CPA: 1,600원대 ~ 2,300원대, CPM: 7,700원대 ~ 8,500원대, CPC: 300원대 ~ 575원대.

📐 Ad Specs

상세페이지 제작 및 프로젝트 운영 포함. 구체적인 이미지/동영상 소재 규격은 명시되지 않음. 광고 소재는 사전 예약 서비스 내 이벤트 내용과 함께 광고주가 전달하여 와디즈에서 제작함.

💰 Minimum Budget Details

패키지 기준 5,000,000원 (VAT 별도, 프로모션 할인 적용 후)

🏷️ Tags

얼리어답터 와디즈 신제품런칭 크라우드펀딩 사전예약 리드생성 디지털 마케팅 패키지 광고 CPA

Connected hubs for this product

와디즈 메시징 뷰티 Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from 와디즈 is mainly reviewed in a 메시징 context. Current review note: Needs additional review across pricing, targeting, and source quality.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is Package A (Under 10 million KRW): Total list price 27,500,000 KRW (VAT excluded) with a promotional discount rate of 64% applied, final proposed price 10,000,000 KRW (VAT excluded). Composition: Pre-reservation Service Beta (5,000,000 KRW -> 2,000,000 KRW), App Push 200k 3 times (12,000,000 KRW -> 3,000,000 KRW), App Intro Screen 2 days (2,000,000 KRW -> 500,000 KRW), App Main Popup 3 times (2,000,000 KRW -> 500,000 KRW), Main Content for entire execution period (3,000,000 KRW -> 2,400,000 KRW), Targeted Advertising (meta) 3 times (1,600,000 KRW -> 1,600,000 KRW), 'Open Soon' Package one week (900,000 KRW -> Free), Search Bar Ad (1,000,000 KRW -> Free). Package B (Under 5 million KRW): Total list price 17,000,000 KRW (VAT excluded) with a promotional discount rate of 71% applied, final proposed price 5,000,000 KRW (VAT excluded). Composition: Pre-reservation Service Beta (5,000,000 KRW -> 2,000,000 KRW), App Push 200k 3 times (12,000,000 KRW -> 3,000,000 KRW), App Intro Screen 2 days (2,000,000 KRW -> 500,000 KRW), App Main Popup 3 times (2,000,000 KRW -> 500,000 KRW). *Minimum execution period of 7 days or more recommended. Prices are based on VAT excluded.. The minimum budget reference is 5000000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: Targeting based on user data held by Wadiz (direct targeting and lookalike targeting). The main target is high-purchasi…. Then review audience: 월간 방문자 수 1,000만 명 이상, 회원 수 630만 명 이상의 얼리어답터. 새롭고 참신한 것을 추구하며 먼저 경험하려는 성향. 연령대: 18-34세 41%, 35-44세 27%, 44-54세 20%. 성별:…. Placement context: 앱 인트로 화면(브랜드 로고 노출), 앱 메인 팝업, 앱 메인 퀵메뉴, 메인 콘텐츠(모바일 메인 홈 상단 롤링), 오픈예정 패키지(오픈예정 페이지 내 홈배너/리스트 상단), 검색 창 광고(최상단 검색창 내 노출 및….