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TV 케이블 Channel TV Pricing CPM B Ready verified

ZAP

ZAP · ZAP

🧠 Use in Media Mix 📄 .md

💰 Pricing

Pricing not available

Minimum Budget: 7250000

Review note

오디언스 근거가 부족합니다.

🧭 Taxonomy

Subtype 케이블

Channel TV

Pricing CPM

📡 Media Info

Publisher ZAP

Media ZAP

Media Type TV · 케이블

Pricing Model CPM

📋 Description

A new-concept digital advertising platform that targets the black screen that inevitably appears during digital TV channel changes, displaying still image creatives to viewers. With the participation of digital cable and satellite broadcasters, it currently serves approximately 7.25 million set-top boxes nationwide, reaching an audience of about 18.12 million people. It allows for precise targeting of audiences based on campaign characteristics through regional/channel/time targeting.

🎯 Targeting

디바이스: 모바일, PC

📍 Placement

소재: 배너, 디바이스: 모바일, PC

📊 KPI Metrics

ZAP 디지털 TV의 채널 전환 시, 필연적으로 발생하는 검은색 화면에 스틸컷 이미지 소재를 타겟팅하여 시청자에게 노출시키는 신개념 디지털 광고 플랫폼입니다., 디지털 케이블 및 위성방송 사업자들의 참여로 현재 전국 약 725만대의 셋탑박스에 서비스를 하고 있으며, 약 1,812만 명을 대상으로 지역/채널/시간 타겟팅을 통해 캠페인 특성에 맞는 오디언스에게 정교하게 도달 할 수 있습니다.

📐 Ad Specs

소재 유형: 배너 / 디바이스: PC, 모바일

⚠️ Limitations

오디언스 근거가 부족합니다.

🏷️ Tags

디지털TV

Connected hubs for this product

ZAP TV Categories

Frequently asked questions

What kind of campaign is this product suited for?

This product from ZAP is mainly reviewed in a TV context. Current review note: 오디언스 근거가 부족합니다.

How do I confirm pricing and minimum budget?

The public pricing text currently shown is Pricing not available. The minimum budget reference is 7250000, and the source check date is 2026-03-24.

Which targeting and placements matter most?

Start with targeting: 디바이스: 모바일, PC. Then review audience: No description. Placement context: 소재: 배너, 디바이스: 모바일, PC.

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