# Terrestrial/Cable/General Programming TV Broadcast Ads

**Publisher:** KOBACO, 미디어크리에이트, 각 방송사 렙  
**Media:** TV 방송광고  
**Media Type:** TV
**Subtype:** TV
**Channel:** TV
**Vertical:** 기타

## 💰 Pricing

KBS 9 PM News SA-grade 15-second spot: approximately 13.2 million KRW. (Single spot sales not available, package purchase required)  
**Pricing Model:** 시급(SA, A, B 등) 및 프로그램 시청률 기반 단가  
**Minimum Budget::** 13200000  

## 📋 Description

Video ads broadcast before, after, or during programs on major terrestrial channels like KBS, MBC, SBS, and major cable/general programming channels like tvN and JTBC. It remains the fastest medium to establish nationwide brand awareness and credibility.

## 🎯 Targeting

Based on program viewing target audience (housewives, 2049, office workers). Detailed targeting is difficult.

## 👥 Audience

전국 가구 및 2049 메인 시청 타겟 중심

## 📍 Placement

TV 채널 시청 중 프로그램 시작 전/후 및 중간 광고 시간대

## 📊 KPI Metrics

GRP(총시청률), 누적 노출 횟수, Reach(도달률)

## 📐 Ad Specs

15초, 20초, 30초 고화질 동영상 방송 소재 (심의 필수)

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**Source::** [https://www.kobaco.co.kr/](https://www.kobaco.co.kr/)  
**Original source::** [https://www.kobaco.co.kr/](https://www.kobaco.co.kr/)  
**Updated::** 2026-04-11 08:35:44  

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