# X (Twitter) Promoted Posts/Trends

**Publisher:** X  
**Media:** X Ads  
**Media Type:** 디지털
**Subtype:** 소셜
**Channel:** 소셜
**Vertical:** 기타

## 💰 Pricing

Bid per view/engagement or fixed rates for guaranteed packages (Trend Takeover is a fixed price)  
**Pricing Model:** CPE / CPM  
**Minimum Budget::** 자율 입찰(자율 예산) 형식, Takeover 상품은 일 수백~수천만원 소요  

## 📋 Description

Ads naturally displayed on X (formerly Twitter)'s timeline, search results, and 'Trends for You'. Leveraging the platform's characteristic of driving global/domestic real-time issues and virality, it shows optimal performance for brand awareness, new game/entertainment launches, and fandom marketing.

## 🎯 Targeting

Keyword/Conversation Targeting, Follower Lookalike Targeting, Interests, Demographics

## 👥 Audience

실시간 트렌드 및 관심사 기반 소통에 민감한 1030세대 팬덤 및 오피니언 리더

## 📍 Placement

홈 타임라인, 익스플로어(탐색) 탭, 실시간 트렌드 상단

## 📊 KPI Metrics

인게이지먼트 비율, 리포스트/마음에들어요 수, CTR, 도달

## 📐 Ad Specs

텍스트 기반 트윗, 이미지/동영상 첨부 트윗, CTA 버튼

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**Source::** [https://business.twitter.com/ko/advertising.html](https://business.twitter.com/ko/advertising.html)  
**Original source::** [https://business.twitter.com/ko/advertising.html](https://business.twitter.com/ko/advertising.html)  
**Updated::** 2026-04-11 08:33:49  

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